Somewhere in Pennsylvania

ae_1.jpg
The van's dirty, it's not the greatest photo, and I risked my life taking it while driving, but it's a perfect "in situ" shot of the A&E identity and van that we designed for Sears. They inherited the brand from Montgomery Ward and it's the second largest fleet of home repair service vehicles in the US (the first being Sears' own Parts & Repair Services vans, which we also branded). The graphics were designed to be as visible as possible when the vans pull up in driveways for a service call.

| Posted on August 28, 2007 11:50 PM |

Soulellis Studio is a design firm specializing in brand identity and communications. This is where we show our work and other things that turn us on. Visit us at 114 West 17 Street, New York City 10011. Give us a call at 212 243 5080. Or send a note to hello@soulellis.com

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